LARRY G. DIX II

Bestselling Author | Entrepreneur | Speaker | Mentor

Do What’s Right™ — In Business. In Life. In You.

Decision. Discipline. Determination. Deliver.

Business mentorship for entrepreneurs and leaders ready to scale with structure, discipline, and purpose.
Clarity. Systems. Integrity. Let’s lead better.

DO YOU THINK WE ARE

BORN OR MADE

FEATURED IN:

BORN OR MADE PODCAST

Unfiltered conversations with the elite minds who built success from the ground up

50+

Episodes

A few of our celebrity guests have included:

Marques Ogden

Former NFL Player | Motivational Speaker | Business Consultant

Jack Daly

CEO of TRX| ENTREPRENEUR | Former Partner Goldman Sachs

Rachel Reilly Villegas

BIG BROTHER | AMAZING RACE | HOST | ENTREPRENEUR

The 7 Shifts That Got Me

UNSTUCK

(and Back in Control)

You built the business.
Now build the version of you that can actually sustain it.

WHO IS LARRY G. DIX II

Built Different. Raised Right. Driven to Win.

Larry G Dix II is the living definition of a self-made success story. From loading lumber as a teenager to leading a multi-million-dollar company, his journey is fueled by perseverance, integrity, and to Do What’s Right (TM)—even when it’s hard.

Founder of APEX. Host of the Born or Made Podcast. Bestselling author. Cattle rancher. Race car driver. Real estate investor. Marathon runner. Mentor. Leader.

Larry’s story isn’t just inspiring—it’s a masterclass in what’s possible when you refuse to quit, refuse to cut corners, and refuse to let your past define your future.

BEST-SELLING BOOK

Written By Larry G Dix II

WORK WITH LARRY

A LIVING TESTAMENT TO THE IDEA THAT SUCCESS IS BOTH BORN OF INHERENT QUALITIES AND FORGED THROUGH LIFE’S FIERY TRIALS.